MARKETING MANAGEMENT

Description:

Marketing plays a vital role in the operation of all organizations, whether it's achieving predefined objectives in various fields such as survival, growth, and profitability, or serving the community and fulfilling social responsibilities ...

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BUSINESS ENTREPRENEURSHIP

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Entrepreneurship: A Comprehensive Introduction with Case Studies and Applications

This book has been prepared in a scientific and practical manner and has been divided into five parts:

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OPERATIONS MANAGEMENT

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